Sep 2018

Initials Marketing

An award-winning creative communication agency, Initials specialise in digital, social and promotional marketing. Based in London, their HQ is home to their large and fast-growing team, delivering exceptional campaigns for their internationally-recognised clients.

The Brief

Requiring durable hardware solutions to pair with their Zoom Room licences, Initials sought to fit out their meeting spaces with an easy-to-use video conferencing software that their team were already familiar with Zoom. Also needing the platform to be accessible for other users who don’t have any software already, Initials loved the seamless experience for both existing and new users to the platform.

The Solution

Designing an Intel NUC solution to power their Zoom Room software, we integrated both the Aver camera and Logitech Meetup to complement their requirements in each of their two meeting spaces and their large boardroom.

Pairing their solutions with a 360 degree table-top microphone and an iPad room controller, the solution promotes efficient meetings and the flexibility for an array of uses, whether meeting with colleagues, customers or suppliers.

Wireless and prompt content sharing was at the core of their needs, and the Zoom Room software enables wireless pairing with your device for the ultimate collaboration experience.

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